Be a conscious consumer

If you’re out and about and just don’t know what cafe is really cutting the carbon, or grinding those fairly traded beans, or steaming organic milk, here is a great idea, freshly launched, to help you make the right choice:, a project developed by the Wellington based 42collective.

The site is reviving the idea of using badges to reward certain behaviour, and this collection of badges makes it easy for you, the consumer, to pick your favourite cafe with a conscience. You can also follow the Conscious Consumers Wellington group on facebook!


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